Standby Power ZERO KOREA

For standby zero in Korea, Daejayon is carrying out a campaign “standby zero” in 2012.
People unconsciously plug in electronic goods that aren't used so a lot of standby power is wasted.

To solve this problem, Daejayon is carrying out a campaign “standby zero Korea.”
However, many people don't know what standby power is, so Daejayon informs them what standby power is and why people have to save standby power. Daejayon has used transport advertising to advertise this campaign.
A cute jayoni-a Daejayon character- and polar bear are in the ad-poster of this campaign.

Subway advertising is until November 15th 2012.

Then, let's see the subway advertising.

In this ad-poster, there is QR-code of Daejayon, so many people can access easily through the Internet.

The advertisement is on the bus as well.

Bus Advertising No.1550-1(1), No.7002(2), No.9201(1) is until November 14th 2012.

Let's see the ad-poster on bus.

We hope that people who see the ad-poster would be participated in standby power zero campaign with Daejayon.

Let me introduce a big event that Daejayon prepared. This event is related to the transport advertising.

Please, give your attention in this event.